Design Electric to Offer SONARAY LED Lighting Direct from Manufacturer - WDAM - TV 7 - News, Weather and Sports

Design Electric to Offer SONARAY LED Lighting Direct from Manufacturer

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Move promises energy savings at affordable pricing for industrial clients

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CHARLOTTESVILLE, VA, August 06, 2014 /24-7PressRelease/ -- Design Electric, a Charlottesville, Virginia based full service provider of commercial, residential, and industrial electrical solutions today announced it has signed an agreement to distribute and market SONARAY LED Lighting.

SONARAY is a broad line of LED lighting solutions which is primarily marketed to the industrial lighting space. The brand is manufactured by DASCOM, whose Americas' headquarters is located in Central Virginia.

Ken Smith, CEO of Design Electric says of the new offering: "For more than 30 years Design Electric has worked to provide the best in service and cost-effective electric solutions for our clients. SONARAY LED Lighting is the perfect addition to our business portfolio. LED lighting is the lighting of the future with clarity, low maintenance, and exceptional return on investment because of lowered energy use. We feel confident our customers can achieve a great pay-back using this type of lighting."

SONARAY lights include high bay lights, light bars, street lights, flood lights, down lights, tubes, and specialty lights. Typical areas where the lighting is used include warehouses, factories, food processing plants, highways, parking lots, airports, offices and more.

LED lighting reduces carbon footprint, provides exceptional output with low waste, and is particularly desirable in areas that require high lumen output or where lights stay on for an extended period of time. Unlike conventional lighting where up to 90% of the energy is wasted in heat, LED lights burn cool, making the lighting extremely efficient.

Smith further commented on the addition of the product line: "Previously upfront cost for LED lighting was a significant barrier to many of our clients, but our direct relationship with DASCOM also allows us to provide aggressive pricing since there aren't layers of markup in the selling price. We can even go in and do an analysis to show people just how much they can expect to lower their energy costs."

DASCOM is currently building a new headquarters building in Verona, Virginia with projected completion date of fall 2014.

For more information on Design Electric, visit their website at Information on SONARAY can be found by visiting

Design Electric, Inc. is a Charlottesville, Virginia based full service electrical solutions provider for the residential, commercial, and industrial segments of the market.

The company has been serving clients for more than 30 years and also has offices and a warehouse facility in Fishersville, Virginia.

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