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MIAMI, Sept. 20, 2013 /PRNewswire/ -- Today PlascoTrac, a division of Plasco ID, named Mark MacDonald as Vice President, bringing 25 years of executive management experience in education, software, and security to its strong leadership team.
Mark is a proven leader with a strong track record of establishing operational excellence and creating business value. As the Global Director of Brady Corporation's People ID Division, he integrated several businesses into an organization focused on driving customer loyalty. Mark's People ID Division was recognized as the top division in the America's in 2012, exceeding expectations for growth and customer satisfaction. Mark led many successful teams and businesses in his tenure at Brady Corporation, having increased responsibility in roles including marketing and sales management, channel partner programs, and business acquisition integration.
"PlascoTrac is a great organization with innovative customer solutions and a very loyal customer base," said MacDonald. "I look forward to joining this strong team and helping us develop the next generation of solutions to satisfy our customers' changing needs."
"PlascoTrac has shown tremendous growth and is well positioned to capitalize on a rapidly expanding K-12 market," said Alan Mendelson, President and COO of Plasco ID. "Mark is the perfect candidate to lead the business into its next phase. Mark brings a well-established track record along with tremendous energy and enthusiasm for building great companies. We look forward to exciting times at PlascoTrac under his leadership."
PlascoTrac is in the midst of a year of development innovation, migrating its legacy software platform over to the cloud. In addition, PlascoTrac has embarked on a device agnostic strategy, releasing apps for both iOS and Android mobile devices and support for printing to any connected printer. The company is very proud of its key district relationships, which include Miami-Dade County Public Schools, Memphis City Schools, Broward County Schools, Houston ISD, and many others. In addition to these development and relationship achievements, PlascoTrac has also introduced an aggressive, tiered per-student pricing policy in an effort to make a version of the product affordable to literally any school.
Top districts and thousands of users are using the PlascoTrac student behavior management system successfully every day. PlascoTrac is made up of 5 core functions that are transformational at any school. These are: Student Behavior Tracking, PBIS Program Support, Behavior Tracking Apps, Event Management, and Visitor Management. We cover everything from district-level reporting capability to behavior management in the classroom. Data captured in PlascoTrac, along with our SIS System integrations, helps administrators make information-based decisions on the success of their positive behavior and discipline policies.
At PlascoTrac, we believe we are a positive influence on every student, every day. We work with schools & districts in nearly all 50 states and have 9 regional offices including our headquarters in sunny Miami, Florida. PlascoTrac is a division of Plasco ID, a privately held company and market leader in the identification & security market. To learn more about PlascoTrac, visit www.PlascoTrac.com or call (800) 396-1615.
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