Kidnapping is every parent's worst nightmare. According to the FBI, there are more than 85,000 missing person records, and teens and children account for nearly half.
A few seconds is all it takes for a predator to grab you or your child.
The manufacturers of iSAFE say a few seconds is all it takes to save yourself with their new backpack.
It's part book carrier, part bodyguard, and we put it to the test.
Back packs don't usually come with all sorts of bells and whistles, but the iSAFE comes with two, high-decibel sirens, and a high-intensity LED strobe light, making it a mobile personal security system in which the inventor claims is well worth its extra half pound in weight.
The bag is equipped with an alarm and is meant to be your child's personal bodyguard when they're by themselves.
It's meant to attract people's attention, and to get your child help.
"Moments are key," says Crime Prevention Officer Craig Allen. "It could be one or two seconds that it takes making the difference between a child being safe, or taken away."
The moment you pull the pin attached to the shoulder pad, the alarm and light should activate which is what we saw when we asked 10-year-old Tyler Becker to give the iSAFE a test run.
"Everybody stopped and looked at him, but they really weren't quite sure what to think of it," said Tyler's mom, Rebecca Becker.
"I bet you if somebody knew what it was, they would come help," said Tyler.
Familiarity may be one obstacle to the iSAFE's effectiveness, but we found another when Zach tried on the bag an hour later and had no luck.
The inventor of iSAFE says, sometimes, the bag needs to be reset by taking out the batteries for 30 seconds. That design quirk, made Zach's bag chirp.
Instead of concern, we got lots of looks of confusion, but even when it's sounding strong, most people thought the sound from an iSAFE was the sound of a house alarm.
This is why police say the most important thing you can always equip your kids with is some common sense about strangers.
"Scream, yell, kick, you're not my parent, get a way from me," Allen said. "Knowledge is the best tool, but for some kids, the backpack may be that extra safety blanket they need.
After seeing our demonstration, some parents said they wanted the book bag.
"I think it's a really good idea," said Heather Crimm who has three children.
"It would make me feel safer," said 5-year-old Hanna Cratty.
"It would definitely get my attention," said mother Haley Taylor.
That's the idea, to scare aware a predator or to help catch them.
The iSAFE is designed to send a signal for up to two hours straight acting as a pint-sized pack of personal protection for him, and piece of mind for his parents.
The sound the bag emits is 120 decibels, or the equivalent of a jet.
That's one of the reasons why the company says the book bag is really for kids over 7 who are more likely to use it in an emergency and not as a toy.
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